A video brochure is a printed card or book with a built-in LCD screen that plays a short video the moment it is opened. It turns a flat, static sales sheet into a moving presentation that customers actually watch. Before you order, the first question almost everyone asks is: what are the video brochure sizes available? The answer is simpler than you might think, because the industry has settled on a handful of standard screen sizes, and each one suits a different kind of message.
Most manufacturers, including SSA Digital, produce video brochures in five common screen sizes: 2.4 inch, 4.3 inch, 5 inch, 7 inch and 10.1 inch. These sizes cover everything from a pocket-sized business card to a full presentation folder, so there is a video brochure size for nearly every marketing need.
The 2.4 inch model is the smallest option and is built to work like a business card. It fits easily into a wallet, a pocket or a standard envelope, which makes it a natural fit for trade show handouts, direct mail campaigns and event invitations. The screen is compact, so it is best for a single short message, a logo animation or a 30-second product teaser rather than a long presentation.
The 4.3 inch screen is a popular middle ground. It is still light and easy to mail, but the wider 16:9 screen gives you more room for product shots and text overlays. This size works well for real estate listings, restaurant menus, hotel welcome cards and short brand stories where you want a bit more visual detail without adding bulk.
The 5 inch model offers a noticeably larger viewing area while staying compact enough for one-handed handling. It is a good choice for sales pitches, product launches and retail counter displays. The larger screen makes it easier to read captions and see fine product details, which is helpful when your video contains a lot of on-screen text.
The 7 inch screen is the most widely used size in the industry and the one most buyers choose for their first order. It balances portability with a screen large enough for a proper brand film, customer testimonial or product demonstration. It is a common choice for trade show giveaways, sales kits, wedding video cards and corporate welcome folders, and it is also the size used for SSA's wedding digital video card and birthday video book.
The 10.1 inch model is the largest standard size and delivers the most immersive viewing experience. It is ideal for investor pitches, annual reports, training materials and exhibition displays where the video is the centerpiece of the presentation. Because the screen is bigger, the brochure is heavier and more expensive to produce, so it is usually reserved for high-value prospects and premium brand experiences.
Start with your video, not with the brochure. If your message is a quick teaser or a single product feature, a 2.4 or 4.3 inch screen is enough. If your video runs for a minute or more and includes captions, charts or detailed product shots, move up to 5 or 7 inch. If you are presenting to investors or showing off a premium product at an exhibition, the 10.1 inch screen will make the strongest impression.
Also think about how the brochure will be delivered. Mailing costs and packaging are directly tied to size, so a 2.4 inch card is far cheaper to send in bulk than a 10.1 inch folder. For large campaigns, many brands test with a smaller size first and then scale up once they know the video content performs.
Standard sizes cover most projects, but they are not the only option. As an OEM/ODM factory with more than 17 years of experience, SSA Digital supports custom video brochure projects, including custom screen sizes, custom packaging, branded covers and pre-loaded content. Whether you need a special shape for a gift box, a specific battery life or your own logo printed on the cover, the factory can adapt the design to your brand.
How long does the battery last?
Most standard video brochures play for about two hours on a full charge and can be recharged with a USB cable. Battery life can be upgraded for longer playback if your video loop needs to run all day.
When does the video start playing?
The video is triggered automatically when the brochure is opened, and it stops when the cover is closed. This means the recipient does not have to press any buttons to see your message.
Can I ｕｐｄａｔｅ the video later?
Yes. The video content is stored on internal memory and can be replaced with new content, so the same brochure shell can be reused for different campaigns.
To sum up, the video brochure sizes available today are 2.4, 4.3, 5, 7 and 10.1 inches, with 7 inch being the most popular all-round choice. Pick the size that matches the length and detail of your video, the way the brochure will be delivered, and the impression you want to leave. If you are unsure, start with a 7 inch sample, test it with your sales team, and adjust from there.
